Develop rich standard when the economy of a country, the material of inevitable meeting improvement that pack reachs his character immanent product, to at that time, the supermarket can become very influential force, presswork the person that process trade also will begin to face new pressure, this is western reprint.
Be in Europe at present, the flexible package that has 60 ％ about uses flexographic plate to presswork, in North America this one scale is to be as high as 80 ％ more. But in the Asia, flexographic plate just is pressworked by application in corrugated box, and a few narrow cut are packed presswork, wait like carton of brand, label, fold. High quality wide cut is soft imprint machine (plastic film printing machine) presswork chromatic flexible package is only a few or so; And although high quality gravure press did not get on 1000 to also have hundreds.
East the difference of western consumer
What often make Hesperian open-eyed is, the requirement that they discover Asian consumer is qualitative to presswork actually such tall, exceed western customer far even, this should be the custom that Japan transmits. Asian area is general the user is known to flexographic plate black-and-white, great majority still stays in the understanding in the past and impression, they think quality of flexographic plate black-and-white is too poor, know only sunken imprint presswork the character of plastic film just can be accepted.
In last few years, progress of flexographic plate black-and-white is very striking, and the quality that has achieved hope of Asian user place now. The progress of technical respect, the printing ink of ability in swimming that if thin edition technology, laser carves reticulation roller, elastic sleeve,develops canister, newly, it is to drive flexographic plate to presswork achieve power of key of high quality black-and-white, a lot of trades that use offset print or protruding to imprint so for example, wait for a respect like carton of brand, label, fold, can convert now narrow cut or in flexographic plate pressworks will finish.
Although the packing consumer of Asian great majority appears to still not be willing to use new trial, but a few transnational corporation of Asian area, the flexographic plate that uses them in maturity of world other place pressworks the introduction reachs Asian area, had been Asian market pack presswork processing factory business was offerred draw lessons from, its direct action been encouraginging an Asia to presswork manufacturer investment flexographic plate pressworks.
Mostly western country, main food majority is sold in the supermarket, the supermarket makes the trade that pack necessarily very strong preceptorial, teach them how to plan oneself cost. Market majority asks a few but quick delivery (J1T) , in order to accord with the limited space on goods shelves. And food industry person sales promotion means also is rolled out again and again, quickened the packing design of commutation multiterminal consequently.
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